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Difference Between Advertising and Marketing | Example |

Meaning of Advertising

 

Advertising is a means of communication with the users of a product or service.  

Advertising is the means of informing and influencing a vast audience to buy a product or service through visual ( seen ), oral or written messages.

Advertising is the action of calling public attention

 

Meaning of Marketing

 

It is the process of Create, communicate, Delivers Value to the Customers. It starts with the discovery of needs and wants of the consumers and it contains till the wants are satisfied.

It is the production of goods and services for Customers. It encourages the customer to use them and thus improve the standard of living of the Customers.

It starts before production and continues after the sale.




 

Diff. B/W Advertising & Marketing

 

Advertising

Marketing

Advertising Is Just One Slice of the Marketing

Marketing include advertising and other factor also.

Advertising include promotion of product.

It is the process of Create, communicate, Delivers Value to Customer.

Short Term

Long Term

Aware and create interest to buy the product

Attracts Customer Organically

Create awareness

Generates Sales


Example of advertising and marketing



The company noticed that the roads in India were damaged, due to which people had trouble in traveling. For this company introduce a motorbike that they travel hassle-free. In this company first, discover the needs or wants of the consumers and, then create a product, after then they communicate ( means Advertising ) and, then deliver the product to the customer. The company noticed that the roads in India were damaged, due to which people had trouble in traveling. For this company introduce a motorbike that they travel hassle-free. In this company first, discover the needs or wants of the consumers and, then create a product, after then they communicate ( means Advertising ) and, then deliver the product to the customer.


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Difference Between Advertising  and Marketing

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Scope of Advertising

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